With Continuous Kick-off of Over 20 “High-end Meetings + Blockbuster Events”, the 22nd China (Guzhen) International Lighting Fair Will Lead the Industry Trend Again
In October, the industry is picking up. The 22nd China (Guzhen) International Lighting Fair (the Guzhen Lighting Fair) has entered the intense preparatory stage and will lead the way of the new-round lighting race in Guzhen Town, Zhongshan, Guangdong Province from October 22 to 26 (Main venue: Guzhen Conference and Exhibition Center; Sub-venues: Lihe Lighting Expo Center, Huayi Plaza, Star Alliance Global Brand Lighting Center, Lighting Era Center, Besun Lighting Plaza, Huayu Plaza and China International Streetlight City. The fair will be held simultaneously with the Guzhen International Lighting Festival 2018 to jointly expand the economic effect of the fair, construct a new carrier for creative economy, and stimulate the vitality for innovation and development of the lighting industry.
The Guzhen Lighting Fair has always been committed to exploiting market potential and leading the industry trend. During the fair, over 20 high-end forums, promotions of the procurement festival and new product launch events will be held successively. At that time, the professionals in frontier, manufacturing, wholesale, retail, terminal and other areas of the industry will gather here to share the latest trends and prospects of the lighting industry market, seek the new hot spots for the industry development, and witness the new forces for reform of the lighting industry.
Precise Buyer-Seller Matching and Wonderful Interaction between Famous Enterprises
One of the highest-profile ceremonies during the fair is the "Ceremony of China International Lighting Design Awards 2018" co-sponsored by China Association of Lighting Industry and People’s Government of Guzhen Town, which will be held at Lihe Lighting expo Center on the evening of October 21 to gather designers and elites in the industry and discuss the industry focuses. It is worth mentioning that the main venue will set up a special area for the design competition to display the latest trends of lighting design in Guzhen Town and even across China.
This fair has specially invited several international purchasing groups with strong purpose and great cooperation intention to here for seeking business opportunities, and tailored the "VIP Sourcing trip" with all their necessities covered. This purchasing trip will not only head to the main venue, but also to the Huayi Plaza, one of the sub-venues with abundant exhibits and numerous stores, so as to provide more enterprises with export qualification for overseas buyers.
In addition, a "The 22nd China (Guzhen) International Lighting Fair Hosted Buyer Program - Networking Party" will be held at the first floor of the main venue, Guzhen Conference and Exhibition Center, at 17:00, October 23, which will bring top overseas buyers and domestic quality enterprises together to promote matching of resources and needs and realize a win-win situation for multiple sides, besides exploring the latest industry information and negotiating business.
The fair, other than its strong background and experience of fair organization, fully leverages third-party institutions for matching the purchasing needs of overseas market. This time, it will hold the “2018 China (Guzhen) International Lighting Fair Overseas Market Procurement Matchmaking” at the first floor of the main venue, Guzhen Conference and Exhibition Center, on the afternoon of October 24, 2018, together with China Association of Lighting Industry, Shenzhen Lighting and Display Engineering Industry Association and LED Daily, where enterprises can learn more about the new trends in technology and market development and better expand the overseas market.
In recent years, trade barriers have been plaguing the exporters. The key is how to help the lighting exporters comprehend the latest regulations and export goods successfully. The Productivity Promotion Center of Guzhen Town, Zhongshan will hold the “International Certification Symposium on Lighting Products” at the Guzhen Conference and Exhibition Center on the morning of October 22, 2018, which can help the enterprises understand the latest certification entry standards and necessary conditions at home and abroad and market their products and brands globally!
In addition to the above-mentioned conferences and forums, many media and well-known enterprises will hold anumber of product promotion meetings and industry exchange meetings. For example, on the afternoon of October 22, the theme salon, " Market Opportunities in East and Central Africa", will be hosted by MIE Group at the event area of Hall C in the main venue. As the urban landscaping project has ushered in a boom this year, the cali-light.com and Guzhen Lighting Expo Co., Ltd. will co-host the “‘Light & View- City Landscape Lighting Forum” at the sub-venue, Starlight Alliance, on the same afternoon.
As the cross-border e-commerce has become a standard and developed in full swing, the “2018 Zhongshan (Guzhen) Cross-border E-Commerce Summit and Alibaba Lighting Selections Matchmaking ” will be held at the first floor of the Guzhen Conference and Exhibition Center on the morning of October 23 to feel the pulse of the cross-border e-commerce industry and enable the participants to directly select and find what they need. By combining with the popular video promotion method, Toutiao.com will also hold the “Tik Tok ×Lighting, Discover Lighting, Discover Lighting at Live-video Platform” at the event area of Hall C during the same period. On the same afternoon, the "2018 Category Salon of Lighting Industry " will be unveiled to analyze and summarize the trends and breakouts of the major hot categories.
Furthermore, a number of exciting forums, such as the “N Google will Upgrade the New Pattern of Lighting Foreign Trade” hosted by Yilang Tech at the first floor of the Guzhen Conference and Exhibition Center on the morning of October 24 and the “New Marketing Mode Facilitates Enterprises' Retail Leap” to be launched in the event area of Hall C, will also be held in the last two days of the fair.
Hosted by Zhongshan SF Express Co., Ltd. and themed with “Be the Top of Lighting Industry with SF Express”, the Lighting Industry Supply Chain Solution Introduction & Promotion Conference will be held at the first floor of the Guzhen Conference and Exhibition Center on the afternoon of October 25, 2018, during which SF Express Group is determined to provide e-commerce full supply chain logistics solutions for lighting brands and aimed at helping “sell” the lighting brands to the world.
International Event Standards and Diversified Considerate Services
As an indicator for industry trend, this fair has continuously made innovations during its fast development and significantly improved the exhibition content, exhibitor & audience quality, conferences & activities and business travel services. Committed to improving the on-site services and allowing each audience to have a good experience in the exhibition, this fair has built the transportation network and enhanced the humanized services in line with the international event standards. Moreover, the fair will provide a lot of on-site support for the pre-registered audience and strive to offer more convenient services for everyone.
This fair has further optimized the free shuttles between Guangzhou Baiyun International Airport, Zhongshan Port, Guzhen Light Rail Station and the main venue and the sub-venues, and added the shuttles between Xiaolan Light Rail Station to the main venue; services including intellectual property right protection, medical treatment, alarm, express delivery, luggage storage, mobile phone charging, drinking water, translation and catering will also be provided at the fair. It is committed to building a high-end platform for enterprises and merchants to connect all links of the lighting industry in the origin of global lighting, and jointly creating an international event to serve the whole industry chain.
In the meantime, a smart fair is comprehensively created with the integrated big data. In order to thoroughly connect the audience with exhibitors, this fair has combined various functions such as B2B website, registration system and investment attraction system and will launch the "Lighting Fair, Denggle APP" in the autumn that is seamlessly linked to the official WeChat account. It will also provide the paperless and intelligent services such as online pre-registration, on-site online payment, electronic journal, electronic invitation, face recognition entrance system and others to simplify the entrance process.